Sony Ericsson shoots an ad for the C905 using a C905

According to the text running down this C905 ad from December’s issue of FHM, the photo that serves as the background was captured using none other than the 8 megapixel shooter of a C905. Of course, they don’t mention how many photoshop filters it passed through before it was prepped for print, nor do they let on the fact that everything in the scene was likely set up to work around any limitations of the camera’s color profiles – never the less, it’s an effective ad.

Oddly enough, I think this is the first time any of the contenders in the slow-brewing 8-megapixel handset battle have come out and said “Hey! Look! Photo sample!” Isn’t that what you’d expect all of them to be doing?

[Via Eng]