To heck with hybrid media on the iPad. Go read a Vook, Vooker!

What is a Vook? It’s a virtual book created by Simon and Schuster to apparently allow you to not only read a book but play video inside of it, share it with our friends on FaceLinker, and even allows us to look at collections of small markings called letters and form them into words in our minds. Amazing!

The service,, allows you to buy books in PC-based Vook format or in an iPhone App. The titles include and are limited to a cookbook, some kind of workout book, and some thriller. There is also one where someone puts leaves on her face.

While I am totally down with other book formats, I worry that this is too crazy and ham-handed to work. However, they only cost $6.99 ($4.99 on the iPhone) so it could… nah, who am I kidding. This is DOA.