Breathe easy, friends – Pantone has finally announced the 2010 color of the year


Geez make us wait FOREVER, Pantone! You have no idea how excited I was to see amongst the near-endless list of press releases this morning that PANTONE HAS FINALLY ANNOUNCED THE COLOR OF THE YEAR FOR 2010!!!

Without further ado, it’s #15-5519 Turquoise! According to the press release:

“Combining the serene qualities of blue and the invigorating aspects of green, Turquoise evokes thoughts of soothing, tropical waters and a languorous, effective escape from the everyday troubles of the world, while at the same time restoring our sense of wellbeing.”

On behalf of everyone: I can’t wait! When I’ve got trouble on my mind, when my old lady’s done left me and my dog’s done left me too, I’m gonna pull out my Pantone color swatch and let it all… melt… away.

And good riddance to 2009’s color of the year, am I right?! I mean, #14-0848 Mimosa?! Who are we kidding here? I was irate when Mimosa was named the color of the year for 2009. It’s reign of terror is finally coming to an end – all hail Turquoise!

And if you’re staring at your iPhone right now, cursing it for not letting you search Pantone’s Color of the Year archives then just calm down. There’s an app for that, of course.


Pantone Unveils Color of the Year for 2010- PANTONE 15-5519 Turquoise [Press Release – IT’S A MUST-READ!]