Yes, it’s happened. Days after Jack Dorsey comes in to head product, the dreaded #Dickbar, or the Quickbar that inserted ads into your tweet-stream on the iPhone, is dead. While Twitter had taken the step to pin it to the top of the app weeks ago, today it’s decided to do away with it altogether.
From the Twitter blog:
“Rather than continue to make changes to the QuickBar as it exists, we removed the bar from the update appearing in the App Store today. We believe there are still significant benefits to increasing awareness of what’s happening outside the home timeline. Evidence of the incredibly high usage metrics for the QuickBar support this. For now, we’re going back to the drawing board to explore the best possible experience for in-app notification and discovery.”
In case anyone misses it, you can replicate the experience here.