Amazon’s Kindle is about to become even more affordable.
Today, the company announced that it’s releasing a new version of its popular eReader with a new feature that everyone will like: a price-tag that’s $25 cheaper than the Kindle Wi-Fi’s normal $139. But it comes with one minor catch: Amazon will be placing ‘Special Offers’ — also known as ads — into specific parts of the Kindle UI.
But fear not, skeptical bibliophiles: Amazon says that the ads will only show up on the Kindle’s home screen and screensavers, and they won’t show up when you’re actually reading. For those of you who haven’t used a Kindle before, the home screen is, as you’d expect, the menu where you select what content you’d like to read (you don’t see it often unless you frequently jump between books). And the screen savers show up whenever you put your device to sleep (on current models these include portraits of famous authors and art). In other words, the ads should be pretty unintrusive.